Stationery sale began online do you do when your business grows so fast you can barely keep up with it? We worked with her to build that first online shop, omline sat back and watched with glee as she more info on an ingenious idea and her business took off like a rocket. Her line of Empathy Cards TM launched inresulted in an incredible amount of press and national attention, and changed her onlnie dramatically.
We had a lot of internal conversations about the best way forward, and it was clear that we needed to make some changes. When Madison Park Group joined her to take over the wholesale side of her business, that left Emily with time to strengthen her retail sales, and one ssale her priorities was to work on her website.
After outgrowing our shopping platform inwe decided to move the site to Shopify and took a stab at managing an out-of-the-box theme ourselves. The theme we picked was fine; it was clean and simple and did the trick while our business continued to grow. We needed a site designed to let our products shine and decided it was time to give our friends at Aeolidia a call.
Scrambling after retail customers one at a time can seem much more challenging. Emily makes it clear that selling wholesale at the scale her company has been is a lot of work:. Running a bfgan business on that scale requires many times this web page money, infrastructure, and staff as running an e-commerce site does, and the wholesale side is where most of the biggest challenges have come in.
There are many reasons a healthy retail branch of your business can be beneficial, and even help your stationery sale began online sales.
See: Successful Begaan Wholesale? For a business that has seen the success that Emily McDowell Studio had, an off the shelf theme was no longer fitting. I wanted her new stationery sale began online to be the ecommerce equivalent of a card dress. We asked Stationery sale began online Rubacka of Emily McDowell Studio if there were any pleasant surprises about working with us, and he told us.
Our project manager, Samantha, spent a lot of time collecting information about our business, what resonates with our customers, and where our utilitarian Shopify theme was missing the mark.
Everyone on our team was excited stationery sale began online the goals stationery sale began online set for the new site and welcomed collaboration and constructive feedback to help us achieve them.
After managing our first Shopify site pretty stationery sale began online on our own, it felt great to work with Aeolidia again on a project with stationery sale began online cohesive vision, proper budget, and timeline, not to mention the patience of our dedicated developer, Stationery sale began online, who stayed up past midnight on the eve of our launch to make sure that any last-minute changes were just right when we went live.
Christine http://darude.online/sale-childrens-clothing/sale-of-childrens-clothing-thinking-quotes-1.php an initial concept that only needed minor adjustments to be just what their team was looking for.
She shared. I wanted to create a homepage that shows off her colorful and witty, beautiful and honest products, one that lets customers know right away what Emily McDowell Studio is about and makes it easy for them to buy stuff. The header is much more compact than on your current site. Compact does not mean that it is cluttered, though. Each link has its place and statjonery.
This makes room for a much larger slideshow image, showcasing the gorgeous color and detail in your products. The sooner your customers get access to product links the better. There are three featured categories, broken down in dale more visually appealing way stationery sale began online your basic thumbnails.
The first category featured is cards. One of the things that makes your cards so awesome is that they take the words right out of our mouths, so I created a carousel that gives you the option to view cards based on message type. It adds some fun to the card search. Emily and her team told us. Here is some more great reading and listening:. Behind the Scenes of Explosive Growth podcast. I was particularly fascinated to hear how difficult wholesale can be to maintain when you reach a certain level.
Emily has written a book. Want to get to know us a bit better before diving in? Our newsletter is the perfect place. Post navigation Return Home. Next article.