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As buy coupon feelings online marketer, it helps to ask yourself buy coupon feelings online questions such as:what motivates your consumer buying decisions? Are consumers rational? It has often been said that consumers do not bky purely on shopping amazon north basis. More often than not, the emotional part of their brains wins when it comes to byu purchasing decisions.

Therefore, there are several factors that affect online consumer buying behavior and one of them is product discount. Infographic source. Price perception is everything. If the consumers think that they are getting a deal, then they will be more inclined to make a purchase.

According to Invespcrodiscounts can have a huge, positive buy coupon feelings online on your sales. A customer will most likely resolve to buy a product if they see that the price tag has been discounted.

Normally, the customer is not concerned whether the discounted price tag is actually less than the value of the product. The mere feeling that they are buying something at a bargain price is enough to persuade them to place an order. This is explains why an overwhelming majority of consumers pay attention to promotions, discounts and coupons.

As soon as there is price reduction, they will act. Several experiments have shown that thoughtful discounts work. In addition to improved sales and traffic, offering discounts come with other advantages. Giving your customers a great value for good quality services and goods can increase their loyalty to your brand. This is especially true for new customers. Once a customer has tried your product, they can easily become repeat customers.

Also, offering discounts may help you to quickly dispose of old inventory or slow moving products and generate quick cash for other business operations. For instance, in the airline industry, the seats that have not been booked have no value to the buy coupon feelings online. So it is better to sell the remaining inventory at a discount than flying with an empty seat. Having said that, there is a caveat to discounts.

Discounts do go here happen onkine a vacuum. There is always a context.

While offering discounts increases sales, it reduces your overall profitability because of reduced profit margins. Before offering discount, one must ensure that the improved go here will buy coupon feelings online for the reduced margins. So unless you are sure to cooupon enough customers to offset losses due to reduced profit margins, offering discounts may not feelibgs a good idea.

In that case, you should think of others ways of improving sales. This article was written for Business 2 Community by Stacey Rudolph.

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Buy coupon feelings online Facebook LinkedIn Flipboard 0. Infographic source Price perception is everything. Stay Connected Join overof your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve.

Get the best of B2C in your inbox: Subscribe to our newsletter Sign up. Your subscription was successful. B2C Webcasts. Popular Articles. Discuss This Article. Add a Comment. Sign up for our weekly newsletter. Thanks for adding to the buy coupon feelings online Our comments are moderated. Your comment may not appear immediately. The 3 Pillars of Effective Sales Leadership by Amanda Roosa - In most feeliings, the highest-performing sales reps are eventually promoted to management.

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