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For example, after purchase, you might package the cards in a pre-wrapped gift box, a custom-designed gift bag, or a nice envelope. For example, a new iPhone comes in an elegant package that serves to reinforce the premium nature of the phone. In fact, Steve Jobs believed in the importance of packaging so much that he actually patented the iPhone box. Take this lesson and get creative with it.

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Hence the importance of training your team on how and when to sell them. For example, if a salesperson is failing to find something a shopper might like, you might have the salesperson suggest a gift card as a last-ditch effort to save the sale.

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Use this list to let your subscribers know about your gift card program. Here are some buy gift voucher positions emails you might send:. Sending a holiday gift guide with a selection of items from your store your gift card could be one of these items positions you as a helpful source of holiday information and gives customers the motivation to buy a gift card.

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You could contain this guide within the body of an email, or link out to a blog post http://darude.online/2017/buy-iphone-discount-hours-2017.php your website. The second option is a little bit more efficient because you can also drive traffic to the post via social media. Your email could be standalone meaning that the only thing the email talks about is the gift guide or you could include the post as an item within one of your buy gift voucher positions. If you run a promotion around your gift cards, consider emailing about it.

You would definitely want to mention gift cards throughout your email series and how they make the perfect gift for indecisive buyers and picky gift card recipients.

Social Media Social media can make small business owners run for the hills because it seems like so much work. You just have to find one or two platforms that best allow you to reach your target audience and achieve your marketing goals. Traditional Commerce.

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Knowing how to sell gift cards in-store is a huge boost to growing your business, especially during the holiday months. As Inbound Content Marketing Manager at ShopKeep store sale greenfield, the 1-rated iPad Point of Sale System, Ryan Gilmore uses his extensive experience in small business technology to create educational content that helps merchants run and grow their businesses more effectively.

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